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Fair Go Finance

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Fair Go Finance is a leading provider of consumer loans in the near prime credit market, committed to improving the financial health of its customers.

As part of a major evolution of its brand positioning and growth, Fair Go Finance engaged Humaan to reimagine its consumer facing website to better attract and convert audiences into loan applications and subsequent customers.

Working closely with the internal team following a deep discovery process, we imagined an engaging and informed experience for users, one that would elevate the brand, improve conversions and establish a firm foundation for future platform growth.

The result is an industry-leading website that drives engagement and converts visitors into new customers.

  • UX Research
  • Digital Strategy
  • UI & UX Design
  • Headless CMS
  • Custom Development
Humaan has elevated the standards of customer service and website delivery and taken it to the next level. Throughout our journey from initial research to concept designs and final website delivery, we have been consistently impressed by their exceptional quality, speed, and professionalism.
Jeroen Van ZonProgram Manager
Beyond the impressive work quality, the team's collaborative and professional approach made us continually feel like we were part of the same winning team. Without a doubt, they stand out as one of the best digital partners we have ever collaborated with, and we look forward to exploring further opportunities to benefit from their expertise.
Jeroen Van ZonProgram Manager