Long-time client Trails WA set out to extend their popular trail-discovery website into a true companion for the trail itself, something people could rely on when they lost signal, not just when they were planning from the couch.
The challenge was building something that worked as hard offline as it did online. WA's trail network spans everything from urban walks to multi-day treks through the Kimberley and Golden Outback, much of it well outside mobile coverage. A trail app that only worked with signal wasn't solving the actual problem.
We built the Trails WA App for iOS and Android as a native companion to the existing platform, giving users official maps and trusted trail information for over 1,100 trails, GPS navigation, and fully downloadable offline maps for when reception drops out. Beyond wayfinding, selected trails carry interpretive content, stories of Country, flora and fauna, geology and dark sky astrotourism, turning navigation into something closer to a guided experience.
Underneath, the app connects to the same trail data managed through Trails WA's website, so updates from land managers and Traditional Owners flow straight through to the field without duplicate content work.
Developed with the support of Lotterywest and the WA Government, the app launched in July 2026 and is now free to download on both platforms.
- Mobile Strategy
- Native Mobile App Development
- UX & UI Design
- Available on iOS & Android
- Offline Support
