The decisions made when approaching the design of a project have a tremendous effect on the way users interact with the content and where they are likely to navigate. Less is more. Users are more likely to make a decision when there are fewer ...
With great design, comes great usability. Aesthetically pleasing designs are easier to use, at least that that’s the way we perceive it. Aesthetic-usability Effect describes a phenomenon where people perceive quality design with a greater ...
We don’t want to think more than we have to. Navigating and understanding a website should be simple – the more choices, the harder we make the user work. The responsibility for meeting a users needs and wants rests purely with the ...
